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s

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During the comic book
boom of the 1960s,

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when it came to superheroes,
the bigger, the better.

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So how did the story
of an awkward
high school student...

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Hey, tell 'em to to stop!

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It was just this kid.

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People didn't like him,
and he was a bit of a nerd.

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...that no one wanted
to publish...

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Part spider.
People will hate that.

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...become one of
the most beloved
superheroes of all time?

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Spider-Man resonated
with people.

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Born of two creators,

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Spider-Man.

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...from groovy beginnings...

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- ♪ Spider-Man
- ♪ Spider-Man

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♪ Does whatever a spider can ♪

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...to breathtaking artistry.

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Wow, that's magic!

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Spider-Man, The Movie.

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It's a story
of financial ruin...

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And they really wanted
to make this movie on the cheap.

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- Marvel Comics
went into bankruptcy.
- ...takeovers...

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He fired everybody.

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...and studio battles.

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It was just a mess.

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I'm Peter Parker.

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Three heroes...

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You're Spider-Man.

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Obviously,
he brought his A game,

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...and three visionaries.

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Nobody wanted him to do it.

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Talk about
an outside-the-box choice.

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A skeptical studio.

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Sony was so upset.

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They didn't even understand
how all the pieces
were going to fit together.

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Missed opportunities.

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I told them
they were fucking idiots.

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Sometimes it just
doesn't come together.

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Bad decisions.

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You put an actor
who's claustrophobic
in a suit like that...

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They said anyone involved
with the Green Goblin costume
should be shot.

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Oh, it's giving me PTSD.

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It's a rollercoaster ride.

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They were so mad at me,
my God.

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Unprecedented failures...

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- The fans hated it.
- It was terrible.

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...and
spectacular achievements.

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We all knew we had
something really special.

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Probably one of
the most iconic scenes
in any movie.

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You are amazing.

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It's a tale of love.

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There was a sex scene
on the Brooklyn Bridge.

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Violence...

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She threw a sandwich at him.

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If you have a hammer,
everything starts looking
like a nail.

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...and heartbreak.

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It's just a bad time.

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We pivoted immediately.

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That little scenario
screwed up my entire life.

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I didn't re-watch the film
for 20 years.

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Oh, my gosh,
we have to do it all again?

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- No way.
- Cheaper and better.

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Don't screw it up.

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It's the amazing story...

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It was the most
expensive movie ever made.

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- Oh, my fucking God.
- Fans lost their minds.

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That's Hollywood.

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...of Spider-Man.

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Spider-Man's just cool.
Come on. End of story.

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For decades,
the heroes of DC have dominated
the comic book landscape.

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But in the early '60s,
they were finally challenged
by a worthy competitor.

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The newly rebranded
Marvel Comics.

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Marvel Comics was
founded by Martin Goodman.

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And it was basically
a new, fledgling company,

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so they had to roll out
new characters.

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Stan Lee was the writer
almost all the books.

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And Stan Lee
was off to a fantastic start.

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Fantastic Four, first one
to come out of the gate.

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Stan
was hard at work
putting Marvel on the map.

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And if anyone understands
the importance

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of Stan's legacy,
it's his heir.

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My name is Shirrel Rhoades,
and I was handpicked
by Stan Lee

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to succeed him
as publisher of Marvel.

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But in 1961,
Stan reported
to Martin Goodman,

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a notorious traditionalist.

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Goodman basically
followed the trend.

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If Westerns were popular,
he did Western comics.

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If romance was popular,
he did romance comics.

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But with Marvel,
Stan Lee's innovative work
was reinventing the genre.

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He said, "All I was doing
was trying to keep my job

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"by cranking out
a lot of comics.
They had to keep coming."

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And so, he was cranking out
these comic books.

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And I saw a fly
crawling on the wall.

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And I said to myself, "Wow,
what if I had a superhero

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"who could crawl on walls
or stick to a ceiling
like an insect?"

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And I needed a name.

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And I went down the list
and I got to "Spider-Man",

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I said,
"That's what I'll call him."

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He brought it together
with this idea of this teenager

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who got bitten
by a radioactive spider.

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He was just this kid
who lived in Queens.

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He lived with his aunt
and he wanted to meet girls.

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He's a teenager
with problems in the real world.

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People didn't like him
and he was a bit of a nerd.

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[Mark Millar] Peter Parker
is the complete opposite

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of what had traditionally worked
as secret identities.

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He wasn't from another planet.

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Another galaxy,
as a matter of fact.

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He's not a billionaire playboy.

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Hi, Bruce Wayne.

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Stan thought that
the character should be
more of a normal person.

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And he took the idea
to Martin Goodman.

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Having been
pitched the greatest
comic book of all time,

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Martin Goodman
enthusiastically responded.

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And Martin turned him down.

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And said, "Stan,
what are you thinking of?

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"I mean, that's crazy."

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"First of all, superheroes
aren't teenagers.

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"Teenagers are sidekicks.

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"Also, part spider.

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"Nobody likes spiders.

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"People will hate that."

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Stan's
spider hero comic book

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had been rejected as a series,

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but Goodman didn't say
anything about a one-shot.

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[McFarlane] Marvel Comics had a book
called Amazing Fantasy.

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It was a book that
they rotated characters.

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[Rhoades] It was about to be killed,

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and nobody cares
what goes in the last issue.

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So Stan threw
the Spider-Man character
into the last issue.

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But Stan couldn't do it alone.

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He worked with Jack Kirby
to create the costume.

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But he didn't like Jack's
take on Spider-Man,

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so he threw it over
to Steve Ditko.

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Steve Ditko kind of came in
and breathed life to it.

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[McFarlane] He had this funky,
quirky style.

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Steve Ditko's work
took advantage

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of comic book medium.

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Where a lot of stuff is kind
of spindly and exaggerated
and surreal,

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and with Ditko's work,
you really see the spider
in Spider-Man, you know.

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Steve Ditko
also came up with this.

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The...

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[Sean O'Connell] It's kind of remarkable

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that Spider-Man was in a book
that was going to be buried.

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It essentially was
going to be forgotten.

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Marvel, they just
wanted to let Stan
get it out of his system.

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And on
August 1st, 1962,

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Amazing Fantasy's final issue,

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without fanfare,

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rolled off the presses.

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- And it was a hit.
- Sales rocketed.

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You know, it sold out.

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So they said,
"Let's give him his own book."

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Amazing Spider-Man 1 is born.

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And it clicked.

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It's Spider-Man!

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I adored Stan.

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But this is the only bone
of contention we ever had

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where we actually were
in disagreement.

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The charm and the success
of Spider-Man, Peter Parker,

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was that because
he's the everyday guy.

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I think that Spider-Man works
on a lot of levels for kids
because he's so damn cool.

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You can stick to walls
and you can hang upside down

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and you can shoot webs
and you can swing around.

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That's the appeal,
to me, of Spider-Man.

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Marvel
was more than happy

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to cash in on the friendly
neighborhood phenomenon.

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[McFarlane] By the mid '60s,
there's already
pajamas, hats, toys.

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I mean, Spider-Man was a thing.

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[O'Connell] And throughout this time,

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Stan Lee was constantly
shipping the rights

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to Spider-Man around
to anybody who would listen.

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Spider-Man was big.

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And the only thing bigger
than comics
for kids in the '60s...

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Like many people,
I grew up on
the Saturday morning cartoons.

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Here comes
your friendly
neighborhood Spider-Man.

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[Murray] The Spider-Man cartoon,

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I wanted to watch it,
like, religiously.

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[Lanning] I would sit
on the floor,

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watching Spider-Man cartoon
with Spider-Man comics out.

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And then my mum would come in
and turn the telly off
and say, "Go outside.

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"You need to get sunlight."

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♪ Spider-Man, Spider-Man

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♪ Does whatever a spider can ♪

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We all remember that theme song.

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♪ There goes the Spider-Man ♪

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And that stuck
in our heads forever.

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[Spider-Man] Music may have charm,
but this is too much.

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And Marvel could produce
Spider-Man cheaply,

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thanks to tricks
like recycled animation,

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which leaned heavily into
Spidey swinging across
the New York skyline.

192
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The animated series,Spider-Man just kind of
lends itself to that.

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My spider senses
are starting to tingle.

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There's a certain
kind of charm to it, you know.

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Marvel looked to bring Spidey
to young and old alike.

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Spider-Man!

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The the first
live action Spider-Man

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landed on the children's show,
The Electric Company.

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Well, if it isn't
the wall-crawling creep.

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While the kids'
segment was a hit,

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adults wouldn't get to see
Spider-Man hit anything
for another three years,

202
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when Nicholas Hammond
would play the wall-crawler
in primetime.

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00:08:43,774 --> 00:08:46,652
Hey, look! It's that Spider-Man.

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00:08:46,693 --> 00:08:50,239
But Marvel would soon learn
television had its limitations.

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The budget on the TV series
wasn't particularly high.

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While the budget
didn't allow for many
of Spider-Man's classic moves,

207
00:09:00,666 --> 00:09:04,253
it did allow for shots
of Spider-Man looking around.

208
00:09:04,294 --> 00:09:08,298
Lots and lots of shots
of Spider-Man looking around.

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00:09:08,340 --> 00:09:11,009
[O'Connell] They also didn't have
the budget to necessarily do

210
00:09:11,051 --> 00:09:14,136
all of the really
popular Marvel villains
that fans wanted to see.

211
00:09:14,179 --> 00:09:17,766
As a result,
Spider-Man's rogues gallery
was replaced by...

212
00:09:18,851 --> 00:09:19,934
Ninjas.

213
00:09:19,977 --> 00:09:21,102
Where are the supervillains?

214
00:09:21,144 --> 00:09:22,479
- Lots...
- Kill him.

215
00:09:22,521 --> 00:09:24,523
...and lots of ninjas.

216
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Yah! Yah! Yah!

217
00:09:26,650 --> 00:09:28,527
And while zipping
across the skyline

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00:09:28,569 --> 00:09:29,778
would prove challenging,

219
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TV Spider-Man found a way.

220
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[Spider-Man] Can you get me
a little closer?

221
00:09:33,407 --> 00:09:34,867
The special effects,

222
00:09:34,908 --> 00:09:37,035
I mean, you know,
it was cheap television.

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And he'd go and do his thing
with the webbing.

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And then offstage,
a couple of prop people

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threw, like, a fishing net
over the bad guy.

226
00:09:44,585 --> 00:09:47,462
And then the bad guy
would go like that
and go, "Oh, man, look at that."

227
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- Okay. You call the police
and tell them about the bomb.
- Right.

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It was really crude
and really silly.

229
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You couldn't really
make them crawl up walls.

230
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Spider-Man lasted one year,
and that's all, I think,
people could take.

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Needless to say,
the show fell short
of fans' expectations.

232
00:10:04,062 --> 00:10:06,023
[Rhoades] I wasn't crazy
about it.

233
00:10:06,064 --> 00:10:10,152
I didn't think it captured this
superhero genre well enough.

234
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Despite its reception,
Stan had succeeded

235
00:10:13,280 --> 00:10:15,782
in bringing Spider-Man
to a larger audience.

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00:10:15,824 --> 00:10:18,368
[Busch] Whether
it was low budget,
high budget, animated,

237
00:10:18,410 --> 00:10:21,705
Stan, he just cared
that this thing that he made

238
00:10:21,747 --> 00:10:24,333
was being loved
by even more people.

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00:10:24,374 --> 00:10:27,127
Stan was
determined to spread
the gospel of Spidey.

240
00:10:27,169 --> 00:10:29,963
He believed
that a Spider-Man film
would be a great way

241
00:10:30,005 --> 00:10:31,965
to help market the comic books.

242
00:10:32,006 --> 00:10:35,636
Door after door was closed
in smiling Stan's face,

243
00:10:35,677 --> 00:10:36,761
until one day...

244
00:10:36,803 --> 00:10:38,889
[Drummond] Cannon films got the rights.

245
00:10:38,931 --> 00:10:40,849
Cannon was the low budget place.

246
00:10:40,891 --> 00:10:43,352
But Stan knew
it wasn't about perfection.

247
00:10:43,393 --> 00:10:45,102
It was about promotion.

248
00:10:45,145 --> 00:10:48,315
And Cannon
were willing to bring
Spider-Man to the cinema.

249
00:10:48,357 --> 00:10:50,817
[Busch] They've got
a certain amount
of time to make movies,

250
00:10:50,859 --> 00:10:52,444
and if they don't,
the rights go back.

251
00:10:52,486 --> 00:10:54,488
They're independent
film producers.

252
00:10:54,530 --> 00:10:56,615
They really wanted
to make this movie
on the cheap.

253
00:10:56,657 --> 00:10:58,742
Spider-Man, the movie.

254
00:10:58,784 --> 00:11:00,535
A live action spectacular.

255
00:11:00,577 --> 00:11:04,289
The director of the Texas
Chainsaw Massacre...

256
00:11:04,331 --> 00:11:06,875
...was the first director
who was going to tackle this,

257
00:11:06,917 --> 00:11:10,337
And when
it came to casting,
no one was off the table.

258
00:11:10,379 --> 00:11:12,923
Tom Cruise was even
looked at for Peter Parker.

259
00:11:12,965 --> 00:11:15,300
There is no substitute.

260
00:11:15,342 --> 00:11:18,053
And this was Tom Cruise
right before Top Gun.

261
00:11:18,095 --> 00:11:19,554
I'm Maverick.

262
00:11:19,596 --> 00:11:23,100
But I would have probably,
at that time, said, "Tom Cruise?

263
00:11:23,141 --> 00:11:24,518
"What? What are you
talking about?"

264
00:11:24,559 --> 00:11:27,187
Well, it was Cannon
who were all talk

265
00:11:27,229 --> 00:11:29,940
as plans to
begin filming fizzled.

266
00:11:29,982 --> 00:11:31,650
[O'Connell] They could never
really get filmmakers

267
00:11:31,692 --> 00:11:33,652
who wanted to collaborate
on their vision

268
00:11:33,694 --> 00:11:35,946
because of the way that
they wanted to nickel and dime
the whole production.

269
00:11:35,988 --> 00:11:38,407
As it turns out,
Hollywood had a preview

270
00:11:38,448 --> 00:11:40,742
of what a low budget
Spider-Man looked like.

271
00:11:40,784 --> 00:11:42,703
And it was not good.

272
00:11:42,744 --> 00:11:46,582
[O'Connell] Cannon Films recognized
how valuable that IP was,

273
00:11:46,623 --> 00:11:49,083
and they knew that no matter
how long they strung it along,

274
00:11:49,126 --> 00:11:51,461
they would figure out some way
to make it profitable.

275
00:11:51,503 --> 00:11:54,798
While the film
failed to get off
the ground at Cannon,

276
00:11:54,840 --> 00:11:56,758
Spider-Man's hype man
never stopped

277
00:11:56,800 --> 00:11:59,178
trying to bring Spidey
to the big screen.

278
00:11:59,219 --> 00:12:01,138
[O'Connell] Stan Lee
met with James Cameron.

279
00:12:01,179 --> 00:12:02,890
Stan mentioned to him,

280
00:12:02,931 --> 00:12:04,933
"I hear you're
a Spider-Man fan,"
and that really put a lightbulb

281
00:12:04,975 --> 00:12:06,518
on over James Cameron's head,

282
00:12:06,559 --> 00:12:08,395
and he thought,
"Maybe I could pursue this."

283
00:12:08,437 --> 00:12:10,314
For the first time,

284
00:12:10,355 --> 00:12:14,151
an A-list director was prepared
to bring Spider-Man
to the big screen.

285
00:12:14,193 --> 00:12:17,905
James Cameron wrote
a great script for Spider-Man.

286
00:12:17,946 --> 00:12:20,908
And this is where
things get complicated.

287
00:12:20,949 --> 00:12:23,910
Who has the rights to what?
It's all very complicated.

288
00:12:27,623 --> 00:12:31,919
In 1989,
after Cannon films failed
to produce a Spider-Man film,

289
00:12:31,960 --> 00:12:35,797
the rights were splintered
and sold to the highest bidder.

290
00:12:35,839 --> 00:12:36,924
The rights were a mess.

291
00:12:36,965 --> 00:12:38,717
Sony buys
their home video rights.

292
00:12:38,759 --> 00:12:41,094
Viacom buys
their broadcast rights.

293
00:12:41,136 --> 00:12:44,973
But it was theatrical rights
James Cameron had his eye on.

294
00:12:45,015 --> 00:12:49,352
James Cameron became interested
in Spider-Man as a property
that he wanted to pursue.

295
00:12:49,394 --> 00:12:53,106
This was right after Terminator
and before he was
taking on Titanic.

296
00:12:53,148 --> 00:12:56,527
Soon after,
James Cameron's
longtime collaborators,

297
00:12:56,568 --> 00:12:59,238
Carolco began
to pursue the rights.

298
00:12:59,279 --> 00:13:02,991
[O'Connell] So Carolco did.
They bought the rights
to Spider-Man for $5 million.

299
00:13:03,033 --> 00:13:04,535
And
with the rights in hand,

300
00:13:04,576 --> 00:13:07,703
James Cameron began
to adapt Spider-Man.

301
00:13:07,746 --> 00:13:09,831
Cameron wrote
a very extensive treatment.

302
00:13:09,873 --> 00:13:11,583
A 28-page treatment.

303
00:13:11,625 --> 00:13:13,710
[Edlitz] It was an origin story.

304
00:13:13,752 --> 00:13:17,047
His villains were
Electro and Sandman.

305
00:13:17,089 --> 00:13:19,508
[Sneider] With Cameron's Aliens guys

306
00:13:19,550 --> 00:13:22,010
Michael Biehn
and Lance Henriksen,

307
00:13:22,052 --> 00:13:23,846
who were being eyed
to play those characters.

308
00:13:23,886 --> 00:13:27,766
He was thinking about
having Leonardo DiCaprio
play Spider-Man.

309
00:13:27,808 --> 00:13:29,268
Hold on to the railing.

310
00:13:29,309 --> 00:13:30,727
Keep your eyes closed.
Don't peek.

311
00:13:30,769 --> 00:13:32,938
James Cameron's
take on Spider-Man

312
00:13:32,980 --> 00:13:34,565
was distinctly mature,

313
00:13:34,606 --> 00:13:37,651
at times bordering on erotic.

314
00:13:37,693 --> 00:13:40,696
There was a sex scene
on the Brooklyn Bridge.

315
00:13:40,737 --> 00:13:44,324
People
wanted to see Spider-Man
in action on the big screen.

316
00:13:44,366 --> 00:13:46,869
[Busch] If Spider-Man gets laid,
that's great for Spider-Man,

317
00:13:46,910 --> 00:13:51,290
but it doesn't make sense
for the Spider-Man
that we had seen so far.

318
00:13:51,331 --> 00:13:53,583
But before James Cameron
ruined the childhood

319
00:13:53,625 --> 00:13:55,085
of multiple generations,

320
00:13:55,127 --> 00:13:58,046
news broke
that would change everything.

321
00:13:58,088 --> 00:13:59,506
Carolco went bankrupt,

322
00:13:59,548 --> 00:14:02,551
thanks to a really
overproduced movie

323
00:14:02,593 --> 00:14:04,178
called Cutthroat Island.

324
00:14:04,219 --> 00:14:07,306
Cutthroat Islandhad sunk the Carolco ship

325
00:14:07,347 --> 00:14:09,766
and was poised to take
Spider-Man down with it.

326
00:14:09,808 --> 00:14:14,688
The rights to their library,
both produced and unproduced,
became available.

327
00:14:14,730 --> 00:14:17,774
And MGM/UA acquired
the rights to Spider-Man,

328
00:14:17,816 --> 00:14:21,069
and very specifically,
the James Cameron version.

329
00:14:21,111 --> 00:14:24,448
I was slated to be
the executive who would
oversee the movie.

330
00:14:24,489 --> 00:14:27,492
I'm a comic book fan,
I was a Spider-Man fan.

331
00:14:27,534 --> 00:14:29,536
Yeah, I was a James Cameron fan.

332
00:14:29,578 --> 00:14:32,873
It was an amazing opportunity
to not only get to work

333
00:14:32,915 --> 00:14:34,249
with James Cameron,

334
00:14:34,291 --> 00:14:36,960
but to get to work
with this character, Spider-Man.

335
00:14:37,002 --> 00:14:38,670
It was such a world
of possibilities.

336
00:14:38,712 --> 00:14:40,047
I was thrilled.

337
00:14:40,088 --> 00:14:42,799
News of
an MGM produced Spider-Man film

338
00:14:42,841 --> 00:14:45,511
resulted in more than a few
raised eyebrows.

339
00:14:45,552 --> 00:14:48,889
[Busch] The studio,
they've got a certain amount
of time to make movies,

340
00:14:48,931 --> 00:14:50,933
and if they don't,
the rights go back.

341
00:14:50,974 --> 00:14:55,562
And with still
no Spider-Man film,
Marvel believed time was up.

342
00:14:55,604 --> 00:14:57,773
The rights of the character
returned to Marvel.

343
00:14:57,814 --> 00:15:00,651
But at the moment,
Marvel was more concerned

344
00:15:00,692 --> 00:15:04,154
with paying the bills
than cinematic aspirations.

345
00:15:04,196 --> 00:15:06,865
Since the 1960s,
when Marvel first came out,

346
00:15:06,907 --> 00:15:08,909
comic readers,
they've watched Marvel go

347
00:15:08,951 --> 00:15:11,119
from being the dominant leader
in the comic world,

348
00:15:11,161 --> 00:15:13,330
carrying more than
two-thirds of the market,

349
00:15:13,372 --> 00:15:15,832
down to a dwindling one-third.

350
00:15:15,874 --> 00:15:18,377
[McFarlane] It seems inconceivable today,

351
00:15:18,418 --> 00:15:20,629
but Marvel Comics
went into bankruptcy.

352
00:15:20,671 --> 00:15:23,215
[Rhoades] The whole
comic book industry
was losing money.

353
00:15:23,257 --> 00:15:26,802
And so we were now owned
by the bankruptcy courts.

354
00:15:26,844 --> 00:15:28,679
And reporting to a judge.

355
00:15:28,720 --> 00:15:31,723
Sony saw Marvel's
bankruptcy as an opportunity.

356
00:15:31,765 --> 00:15:33,517
My name is Yair Landau.

357
00:15:33,559 --> 00:15:35,477
Well, I was EVP
of corporate development.

358
00:15:35,519 --> 00:15:38,272
You know, Sony had acquired
Columbia Pictures,

359
00:15:38,313 --> 00:15:42,401
but was
starved for large,
relatable properties.

360
00:15:42,442 --> 00:15:45,529
So I put together a deal to

361
00:15:45,571 --> 00:15:48,490
buy Marvel out of bankruptcy
for $500 million.

362
00:15:48,532 --> 00:15:50,284
But it wouldn't be that easy,

363
00:15:50,325 --> 00:15:52,953
as Sony wasn't
the only interested party.

364
00:15:52,995 --> 00:15:55,497
If you have come here uninvited
and unannounced...

365
00:15:55,539 --> 00:15:58,417
I do know that Michael Jackson
wanted to buy Marvel.

366
00:15:58,458 --> 00:16:02,296
Michael Jackson
wanted to mount films
and wanted to be in films.

367
00:16:02,337 --> 00:16:04,173
He lobbied.

368
00:16:04,214 --> 00:16:06,633
But I don't think
it ever was going to work.

369
00:16:06,675 --> 00:16:09,595
But Sony Acquiring Marvel
wasn't a foregone conclusion,

370
00:16:09,636 --> 00:16:11,847
- as Toy Biz...
- Marvel Superheroes!

371
00:16:11,889 --> 00:16:14,016
...who held the license
to make Marvel toys...

372
00:16:14,057 --> 00:16:15,893
Spider-Man!

373
00:16:15,934 --> 00:16:19,021
...stepped up to the plate
with a rival bid
to buy the publisher.

374
00:16:19,062 --> 00:16:20,939
[Landau] Toy Biz
had a competing offer.

375
00:16:20,981 --> 00:16:23,525
While we thought
our offer was superior,

376
00:16:23,567 --> 00:16:26,653
the court decided to take
the Toy Biz's offer.

377
00:16:26,695 --> 00:16:28,447
He's all yours, Spidey!

378
00:16:28,488 --> 00:16:31,241
Toy Biz was owned
by Ike Perlmutter.

379
00:16:31,283 --> 00:16:34,536
[O'Connell] He specialized
in properties that were
suffering from bankruptcy

380
00:16:34,578 --> 00:16:36,538
and was ready to liquidate
the entire company.

381
00:16:36,580 --> 00:16:40,125
Ike came in, he fired everybody.

382
00:16:40,167 --> 00:16:42,377
All the executives,
including Stan Lee.

383
00:16:42,419 --> 00:16:44,463
Stan Lee and I were
fired on the same day,

384
00:16:44,505 --> 00:16:46,840
For Ike to fire Stan Lee,

385
00:16:46,882 --> 00:16:49,510
he sent a shockwave
through the Marvel bullpen.

386
00:16:49,551 --> 00:16:52,930
Thankfully, Ike's partner
was a true believer.

387
00:16:52,971 --> 00:16:54,723
Ike had a partner
named Avi Arad.

388
00:16:54,765 --> 00:16:57,142
[Rhoades] Avi was
a brilliant toy designer,

389
00:16:57,184 --> 00:16:59,686
but Avi also knew comic books.

390
00:16:59,728 --> 00:17:03,857
Avi was the one
who had the vision
of licensing these characters.

391
00:17:03,899 --> 00:17:06,359
And so, looking
to sell the filming rights,

392
00:17:06,401 --> 00:17:09,488
Marvel turned to a studio
they knew would be interested.

393
00:17:09,530 --> 00:17:13,157
Avi and Ike offer Sony
the entire library.

394
00:17:13,200 --> 00:17:16,619
of Marvel characters
for $25 million.

395
00:17:16,662 --> 00:17:18,539
If Yair could close a deal,

396
00:17:18,580 --> 00:17:20,666
it would be the deal
of the century.

397
00:17:20,707 --> 00:17:23,627
$25 million
for 25 Marvel products.

398
00:17:23,669 --> 00:17:27,422
Victorious,
Yair returned to Sony
with the good news.

399
00:17:27,464 --> 00:17:32,094
And they said
they weren't interested
in 25 Marvel properties.

400
00:17:32,135 --> 00:17:35,556
They told me to go back
and only negotiate
a deal for Spider-Man.

401
00:17:35,597 --> 00:17:39,852
I thought it was a mistake.
I believe I told them
they were fucking idiots.

402
00:17:39,893 --> 00:17:42,688
I know that Avi told us
we were fucking idiots.

403
00:17:42,729 --> 00:17:45,648
Ultimately, the negotiation
of that deal lasted
for over a year,

404
00:17:45,691 --> 00:17:49,278
and we ended up
paying $10 million
for Spider-Man.

405
00:17:49,319 --> 00:17:52,196
Despite his misgivings,
Yair managed to squeeze in

406
00:17:52,239 --> 00:17:54,366
one very important detail.

407
00:17:54,407 --> 00:17:56,118
As part of that deal,

408
00:17:56,159 --> 00:17:59,830
as long as Sony Pictures
has a Spider-Man property
in development,

409
00:17:59,872 --> 00:18:02,457
Sony Pictures retains
the rights to Spider-Man.

410
00:18:02,499 --> 00:18:07,713
Sony had just paid
$10 million to potentially own
Spider-Man forever.

411
00:18:07,754 --> 00:18:09,089
There was just one problem.

412
00:18:09,131 --> 00:18:12,467
MGM/UA acquired
the rights to Spider-Man.

413
00:18:12,509 --> 00:18:14,636
When Cannon
owned the rights to Spider-Man,

414
00:18:14,678 --> 00:18:16,305
they believed
they had the authority

415
00:18:16,346 --> 00:18:18,932
to sell those rights,
and perhaps they did.

416
00:18:18,974 --> 00:18:23,395
It was up to the judge
or, in this case,
several judges.

417
00:18:23,436 --> 00:18:27,523
And it was basically the battle
for ownership of Spider-Man.

418
00:18:27,566 --> 00:18:29,943
Sony didn't want to go forward
with a Spider-Man movie

419
00:18:29,984 --> 00:18:34,198
if they couldn't own
every facet of the character
and profit 100%.

420
00:18:34,239 --> 00:18:36,282
[Edlitz] Sony had
a piece of the rights.

421
00:18:36,325 --> 00:18:37,868
MGM had a piece of the rights.

422
00:18:37,910 --> 00:18:39,161
Marvel had some rights.

423
00:18:39,203 --> 00:18:41,580
Columbia believed
they had some rights.

424
00:18:41,622 --> 00:18:45,417
[Kleeman] This led to
MGM/UA suing Sony.

425
00:18:45,459 --> 00:18:47,544
Because MGM thinks
that it has the right.

426
00:18:47,586 --> 00:18:49,004
And it was just a mess.

427
00:18:49,046 --> 00:18:52,340
It was a legal mess,
a mess in terms of business,

428
00:18:52,382 --> 00:18:55,636
and it was an emotional mess,
I think, for a lot of us.

429
00:18:55,677 --> 00:18:58,096
Ultimately it was
settled out of court.

430
00:18:58,138 --> 00:19:00,098
And then they make,
like, this great trade.

431
00:19:00,140 --> 00:19:01,558
[Bond] Can I help?

432
00:19:01,600 --> 00:19:03,268
Why, Mr. Bond.

433
00:19:03,310 --> 00:19:06,772
MGM wants the rights
to specific
James Bond properties.

434
00:19:06,813 --> 00:19:11,109
Sony gave MGM rights
to Casino Royale,

435
00:19:11,151 --> 00:19:13,278
and in return,
amongst other things,

436
00:19:13,320 --> 00:19:16,198
MGM gave Sony
the rights to Spider-Man.

437
00:19:16,240 --> 00:19:20,452
It took a decade,
but the rights to Spider-Manhad finally been unified.

438
00:19:20,494 --> 00:19:22,788
There was just one loose end.

439
00:19:22,829 --> 00:19:24,289
[Rhoades] Stan,
his original contract,

440
00:19:24,330 --> 00:19:26,792
that Marvel said he was
publisher for life,

441
00:19:26,834 --> 00:19:28,669
and it certainly looked like

442
00:19:28,710 --> 00:19:31,505
it was giving them a license
to use his characters.

443
00:19:31,547 --> 00:19:34,424
When they fired him,
it became questionable

444
00:19:34,465 --> 00:19:36,260
whether they had
lost their license

445
00:19:36,301 --> 00:19:39,012
for all of Stan's
superhero characters.

446
00:19:39,054 --> 00:19:42,140
Marvel, realizing what
a mistake that they had made,

447
00:19:42,182 --> 00:19:43,976
well, they had
to hire Stan back.

448
00:19:44,017 --> 00:19:48,188
And give him a new contract
which gave him
ten percent of everything.

449
00:19:48,230 --> 00:19:49,898
And then they had the rights.

450
00:19:49,940 --> 00:19:53,193
Stan was back,
this time with ten percent.

451
00:19:53,234 --> 00:19:55,362
And the rights
were finally secured.

452
00:19:55,404 --> 00:19:57,614
- Which meant...
- [Peter Parker] Go, web, go!

453
00:19:57,656 --> 00:20:00,284
...a Spider-Man movie
was finally going to happen.

454
00:20:04,121 --> 00:20:08,000
The scattered filming rights
to Spider-Manhad been reunified at Sony,

455
00:20:08,041 --> 00:20:10,586
who were fully committed
and ready to go.

456
00:20:10,627 --> 00:20:12,004
[Bottegoni] There was a lot
of money at stake,

457
00:20:12,045 --> 00:20:15,465
140-ish million-dollar movie
was kind of unheard of.

458
00:20:15,507 --> 00:20:18,927
The Amazing Spider-Man!

459
00:20:18,969 --> 00:20:20,554
[O'Connell] This movie had to work.

460
00:20:20,596 --> 00:20:22,388
Sony worked really hard
to get the rights.

461
00:20:22,431 --> 00:20:25,642
Luckily, Sony's chairperson
knew how to get things done.

462
00:20:25,684 --> 00:20:27,227
[Dana precious] Amy Pascal.

463
00:20:27,269 --> 00:20:30,772
It wasn't common to have,
at that point,
a female chairman.

464
00:20:30,814 --> 00:20:33,817
She's a force of nature,
and she will not take no.

465
00:20:33,859 --> 00:20:39,448
You're talking one
of the Hollywood powerhouses
that knows how to make movies.

466
00:20:39,489 --> 00:20:40,949
And she has great instincts.

467
00:20:40,991 --> 00:20:42,534
And her instincts told her

468
00:20:42,576 --> 00:20:44,578
to go all in on Spider-Man.

469
00:20:44,619 --> 00:20:49,249
There was so much pressure
to make this
something unbelievable.

470
00:20:49,291 --> 00:20:52,085
Sony needed a point person
who understood production,

471
00:20:52,127 --> 00:20:54,338
but could
also shepherd creative.

472
00:20:54,379 --> 00:20:56,423
Laura Ziskin.

473
00:20:56,465 --> 00:20:58,926
...who had
a long history in bringing
A-list films to the big screen.

474
00:20:58,967 --> 00:21:01,803
She was a real
character-driven producer,

475
00:21:01,845 --> 00:21:04,473
and she and Amy had a very
long-standing relationship.

476
00:21:04,515 --> 00:21:07,601
And as for the filmmaker
attached to Spider-Man,

477
00:21:07,643 --> 00:21:10,061
well, that was
a short-lived relationship.

478
00:21:10,103 --> 00:21:12,814
Because bankruptcy
and corporate acquisitions

479
00:21:12,856 --> 00:21:14,733
became too much
for James Cameron,

480
00:21:14,775 --> 00:21:18,195
who left Spider-Manand his treatment behind him.

481
00:21:18,237 --> 00:21:20,989
- Ziskin opted out
of using the script.
- Go, web.

482
00:21:21,031 --> 00:21:23,282
But there was
one Cameron contribution...

483
00:21:23,325 --> 00:21:25,160
- Fly!-...that survived.

484
00:21:25,202 --> 00:21:27,871
In the comics,Spider-Man has mechanical
web shooters.

485
00:21:27,913 --> 00:21:30,707
Simple doohickey
and zowie.

486
00:21:30,749 --> 00:21:32,792
The organic
web shooter notion...

487
00:21:32,835 --> 00:21:34,169
Up, up and away, web.

488
00:21:34,211 --> 00:21:36,421
...that was Jim's idea
that it was a mutation

489
00:21:36,463 --> 00:21:40,759
that allowed him to shoot
webbing from his wrists.

490
00:21:40,801 --> 00:21:44,054
There was
one more moment
from James Cameron's treatment

491
00:21:44,096 --> 00:21:47,558
that would make it
into Oscar montages
for years to come.

492
00:21:47,599 --> 00:21:50,269
Only it wouldn't be
in a Spider-Man film.

493
00:21:50,310 --> 00:21:54,690
[Landau] There is a scene
with Peter and Mary Jane on
the top of the Brooklyn Bridge,

494
00:21:54,731 --> 00:21:59,361
where he basically
holds her in the web and
she leans out over the water.

495
00:21:59,403 --> 00:22:01,363
Hold on. Keep your eyes closed.

496
00:22:02,573 --> 00:22:03,615
Do you trust me?

497
00:22:03,657 --> 00:22:06,243
Just like Leo
and Kate in Titanic.

498
00:22:06,285 --> 00:22:09,413
Cameron had envisioned that
for Peter and Mary Jane,

499
00:22:09,454 --> 00:22:12,082
and then later
realized it in Titanic.

500
00:22:12,708 --> 00:22:14,667
I'm flying.

501
00:22:14,710 --> 00:22:17,754
Veteran
action writer David Koepp
began work on a new script.

502
00:22:17,796 --> 00:22:20,965
- Stop him,
he's got my money!
- Thanks.

503
00:22:21,008 --> 00:22:23,468
He wanted to focus
on the criminal
that kills Uncle Ben.

504
00:22:23,510 --> 00:22:25,137
Carjacker.
He's been shot

505
00:22:25,179 --> 00:22:26,513
But to bring Spider-Man

506
00:22:26,555 --> 00:22:28,682
to a wider audience,
they would need a director

507
00:22:28,724 --> 00:22:31,602
who could bring
the web-slinging
action fans wanted

508
00:22:31,643 --> 00:22:34,980
as well as heart
to Peter Parker's
underdog story.

509
00:22:35,022 --> 00:22:36,648
They were considering
everybody.

510
00:22:36,690 --> 00:22:38,150
David Fincher.

511
00:22:38,192 --> 00:22:39,401
Tim Burton came in,

512
00:22:39,443 --> 00:22:41,862
but essentially admitted
he was more of a DC guy.

513
00:22:41,904 --> 00:22:44,865
But a promising candidate
began to emerge.

514
00:22:44,907 --> 00:22:46,325
[Michael Barnathan] Chris Columbus,
when he was a kid,

515
00:22:46,366 --> 00:22:47,826
he wanted
to be a comic book artist

516
00:22:47,868 --> 00:22:49,619
before he wanted
to be a filmmaker.

517
00:22:49,661 --> 00:22:51,914
Sony. They were
very interested in him.

518
00:22:51,955 --> 00:22:56,627
But Columbus found
himself at the starting gate
of not one, but two franchises.

519
00:22:56,667 --> 00:22:58,378
[Barnathan] Harry Potterneeded another director.

520
00:22:58,420 --> 00:23:02,424
Suddenly Chris was like,
"That kind of
changes everything."

521
00:23:02,465 --> 00:23:05,719
Columbus's exodus
had knocked Sony
back to square one.

522
00:23:08,680 --> 00:23:12,392
Desperate, they began
meeting with even
the most unlikely directors.

523
00:23:12,434 --> 00:23:13,685
Groovy.

524
00:23:13,727 --> 00:23:17,397
Sam Raimi comes
to pitch himself for the film.

525
00:23:17,439 --> 00:23:18,690
[Henderson] He came
from outside the system.

526
00:23:18,732 --> 00:23:20,400
He wasn't some film school kid.

527
00:23:20,442 --> 00:23:22,402
I mean, he used
his dad's credit cards

528
00:23:22,444 --> 00:23:23,946
to pay for his first movie,

529
00:23:23,987 --> 00:23:25,364
and he used his
friends to do it.

530
00:23:25,405 --> 00:23:28,867
You're not gonna leave me,
are you? Are you, Ash?

531
00:23:30,911 --> 00:23:33,372
[O'Connell] He had directed
a few other films since then,

532
00:23:33,413 --> 00:23:35,332
some of them a little bit
more mainstream.

533
00:23:35,374 --> 00:23:38,167
But he never worked on a movie
with this kind of budget
or at this level before.

534
00:23:38,210 --> 00:23:40,003
Nobody wanted him to do it

535
00:23:40,045 --> 00:23:43,382
because he had done
horror movies
and stuff like that.

536
00:23:43,423 --> 00:23:46,176
But it turned out that Sam Raimi
was a comic book geek.

537
00:23:46,218 --> 00:23:47,970
Sam loved Spider-Man,

538
00:23:48,011 --> 00:23:50,263
and he loved
Steve Ditko's Spider-Man.

539
00:23:50,305 --> 00:23:53,517
He really associated
with the fact that
this was a loner kid,

540
00:23:53,559 --> 00:23:55,102
who struggled to fit in.

541
00:23:55,143 --> 00:23:58,105
He really wanted to do justice
to the character.

542
00:23:58,146 --> 00:24:01,275
As a filmmaker,
Sam's dynamic visual style

543
00:24:01,316 --> 00:24:05,237
would be the a complement
for Spider-Man'soff the wall action.

544
00:24:06,613 --> 00:24:08,782
Dolly angles.
And, like, Dutch stuff.

545
00:24:10,157 --> 00:24:12,035
He created
his own visual language.

546
00:24:16,164 --> 00:24:20,042
He understood the visual
vocabulary of comic books.

547
00:24:20,085 --> 00:24:23,630
Amy liked to say,
and I think we all agreed,
Sam was Peter Parker.

548
00:24:23,672 --> 00:24:26,425
What
sets Spider-Man apart
is his humanity.

549
00:24:26,465 --> 00:24:29,720
Luckily, Laura Ziskin
had a writer on retainer.

550
00:24:29,761 --> 00:24:33,098
Her husband, legendary
screenwriter Alvin Sargent.

551
00:24:33,140 --> 00:24:36,185
Very much considered
among the cream of the crop.

552
00:24:36,226 --> 00:24:40,314
Alvin's script
focused on Peter's personal
journey to make a choice.

553
00:24:40,355 --> 00:24:44,067
With great power
comes great responsibility.

554
00:24:44,109 --> 00:24:47,321
Which made
the Green Goblin
the perfect antagonist.

555
00:24:47,362 --> 00:24:49,031
Peter's one-time
father figure...

556
00:24:49,071 --> 00:24:50,657
That makes you family.

557
00:24:50,699 --> 00:24:52,826
...turned
Spider-Man's archenemy.

558
00:24:52,868 --> 00:24:55,704
Alvin shaped it
and gave it its heart.

559
00:24:55,746 --> 00:24:59,625
[Peter] This, like
any story worth telling,
is all about a girl.

560
00:24:59,666 --> 00:25:02,044
To pull it off,
Sam Raimi began to build

561
00:25:02,085 --> 00:25:04,213
a team of filmmakers
and effects artists.

562
00:25:04,254 --> 00:25:07,215
My name is Doug Lefler,
one of the storyboard artists.

563
00:25:07,257 --> 00:25:08,926
My biggest contribution...

564
00:25:08,967 --> 00:25:11,094
[Spider-Man] You have a knack
for getting in trouble.

565
00:25:11,136 --> 00:25:13,888
When Spider-Man and MJ
were supposed to kiss
for the first time,

566
00:25:13,931 --> 00:25:16,558
I did the drawing
of Spider-Man
hanging upside down.

567
00:25:16,600 --> 00:25:18,769
When I showed it to Sam
and when I showed it to Laura,

568
00:25:18,810 --> 00:25:20,938
they both
embraced it immediately.

569
00:25:20,979 --> 00:25:23,065
Amazing.

570
00:25:23,106 --> 00:25:26,151
Excitement over
Doug Lefler's storyboards
meant the pressure was on

571
00:25:26,193 --> 00:25:29,196
to find a cinematographer
that could do them justice.

572
00:25:29,238 --> 00:25:31,448
My name is Forrest.
Forrest Gump.

573
00:25:31,490 --> 00:25:34,243
My name is Don Burgess.
I'm a director of photography.

574
00:25:34,284 --> 00:25:35,619
My agent, he said,

575
00:25:35,661 --> 00:25:37,913
"I'm sending you a script
for Spider-Man,"

576
00:25:37,955 --> 00:25:39,330
and I'm thinking, "Hmm."

577
00:25:39,373 --> 00:25:42,251
I was never much
of a comic book reader as a kid.

578
00:25:42,292 --> 00:25:43,627
The first comic book

579
00:25:43,669 --> 00:25:46,380
that I actually read
was a Spider-Man comic book

580
00:25:46,421 --> 00:25:48,131
in the waiting room
to see Sam Raimi.

581
00:25:48,173 --> 00:25:50,551
But I think Sam
sold me on the spot.

582
00:25:50,592 --> 00:25:52,845
You know, I jumped on board.

583
00:25:52,886 --> 00:25:55,430
When it came
to actually shooting
Spider-Man in action,

584
00:25:55,472 --> 00:25:57,558
Sam and Don
had a lot to figure out.

585
00:25:57,599 --> 00:26:01,186
Luckily, they found
a patient stunt coordinator
in Jeff Habberstad.

586
00:26:01,228 --> 00:26:04,356
So the stunt work
was very substantial.

587
00:26:04,398 --> 00:26:08,402
And I'm always nervous
about not making it
the coolest it can be.

588
00:26:08,443 --> 00:26:10,946
Practical stunt work
and practical effects

589
00:26:10,988 --> 00:26:13,407
would be at the center
of Sam Raimi's approach,

590
00:26:13,448 --> 00:26:15,701
while digital artists
waited on the bench,

591
00:26:15,742 --> 00:26:18,453
as practical effects
could only do so much.

592
00:26:19,746 --> 00:26:22,875
Especially given what had
happened in the past,

593
00:26:22,916 --> 00:26:25,294
Spider-Manhad to be convincing.

594
00:26:25,335 --> 00:26:26,795
[Steve Saeta] I was fascinated

595
00:26:26,837 --> 00:26:29,214
with everything
that the script asked for.

596
00:26:29,256 --> 00:26:31,842
But I don't know how the hell
we're gonna make it.

597
00:26:31,884 --> 00:26:35,470
I mean, how do you get a dude
swinging around New York City
at 70 miles an hour?

598
00:26:35,512 --> 00:26:37,222
How do you make that look
real and authentic?

599
00:26:39,474 --> 00:26:41,185
[Scott Stokdyk] It was at this inflection point

600
00:26:41,226 --> 00:26:44,354
where computer graphics
had proven themselves

601
00:26:44,396 --> 00:26:46,398
on some movies as a new tool.

602
00:26:46,440 --> 00:26:47,900
But everyone
was still skeptical.

603
00:26:47,941 --> 00:26:50,109
Is embarrassing.

604
00:26:50,152 --> 00:26:53,864
Every advancement
in modern special effects
can be traced back to one man.

605
00:26:53,906 --> 00:26:57,242
My name is John Dykstra,
and I designed
the visual effects

606
00:26:57,284 --> 00:26:59,953
for two
of the Spider-Man movies.

607
00:26:59,994 --> 00:27:01,663
[Henderson] The problems
of realizing Star Wars,

608
00:27:01,705 --> 00:27:03,999
I mean, Dykstra solved
a lot of those problems.

609
00:27:04,041 --> 00:27:08,128
But despite
falling out with George Lucas,
John struck out on his own,

610
00:27:08,170 --> 00:27:12,257
always working to stay
on the forefront of practical
and digital effects...

611
00:27:12,299 --> 00:27:14,426
The Holy Grail at that time
was trying to make

612
00:27:14,468 --> 00:27:16,428
a digital image look like film.

613
00:27:16,470 --> 00:27:18,347
...making him
the perfect partner

614
00:27:18,388 --> 00:27:22,434
for a director caught
in between the practical
and digital world.

615
00:27:22,476 --> 00:27:25,436
Departments began
to game plan storyboards.

616
00:27:25,479 --> 00:27:27,606
[Stokdyk] Let's shoot
everything we can practically.

617
00:27:27,648 --> 00:27:29,148
Anything we
can't do practically,

618
00:27:29,191 --> 00:27:31,318
let's do with computer graphics.

619
00:27:31,359 --> 00:27:34,071
[Lisa Satriano] All the departments
would go in with storyboards.

620
00:27:34,112 --> 00:27:36,823
And we would go
frame by frame and say

621
00:27:36,865 --> 00:27:38,407
what department is doing what.

622
00:27:38,450 --> 00:27:41,286
And I remember
there being a lot of

623
00:27:41,328 --> 00:27:43,288
you know, "Is this really
a visual effects call?

624
00:27:43,330 --> 00:27:45,791
"Is this really
a production design call?"

625
00:27:45,832 --> 00:27:47,459
One element Sam Raimi

626
00:27:47,501 --> 00:27:50,754
was determined
to do practically
was Green Goblin's mask.

627
00:27:50,796 --> 00:27:54,465
They were really gunning
for having a fully animatronic
head for Green Goblin.

628
00:27:54,508 --> 00:27:56,593
While Sam's team
was making headway

629
00:27:56,635 --> 00:27:58,971
on Green Goblin
and Spider-Man designs,

630
00:27:59,012 --> 00:28:00,638
one question remained.

631
00:28:00,681 --> 00:28:01,765
Who would wear them?

632
00:28:05,060 --> 00:28:06,728
Stan Lee
and Steve Ditko

633
00:28:06,770 --> 00:28:08,188
defied the status quo,

634
00:28:08,230 --> 00:28:10,482
making their hero
an awkward teen.

635
00:28:10,523 --> 00:28:13,861
But it remained to be seen
if Sony would make
the same gamble,

636
00:28:13,902 --> 00:28:17,030
as this wasn't the last issue
of a canceled comic book,

637
00:28:17,071 --> 00:28:21,368
but rather,
a massive motion picture
with millions on the line.

638
00:28:21,410 --> 00:28:22,911
[JJ Jameson] Who is Spider-Man?

639
00:28:22,953 --> 00:28:26,455
There was a lot of acrimony
about who would play the part.

640
00:28:26,498 --> 00:28:28,667
[O'Connell] Sony cast
an extremely large net.

641
00:28:28,709 --> 00:28:31,003
Almost anybody who was
viable for the part.

642
00:28:31,044 --> 00:28:32,129
Freddie Prince Jr...

643
00:28:32,171 --> 00:28:33,422
There's got to be
some kind of mistake.

644
00:28:33,463 --> 00:28:34,590
...Heath Ledger...

645
00:28:34,631 --> 00:28:36,008
Sure, Sparky.

646
00:28:36,049 --> 00:28:37,759
- Jake Gyllenhaal.
- No way.

647
00:28:37,801 --> 00:28:40,095
Almost anybody
who fit that age range,

648
00:28:40,137 --> 00:28:42,931
their head shot crossed
the casting director's desk.

649
00:28:42,973 --> 00:28:44,725
But Sam Raimi
found himself

650
00:28:44,766 --> 00:28:47,394
drawn to a far more
unassuming performer.

651
00:28:47,436 --> 00:28:48,478
Hey, everyone.

652
00:28:48,520 --> 00:28:51,481
Tobey Maguire
was an up and comer.

653
00:28:51,523 --> 00:28:53,650
[O'Connell] He wasn't really somebody
who commanded the screen.

654
00:28:53,692 --> 00:28:56,820
Tobey primarily shined
in supporting roles.

655
00:28:56,862 --> 00:28:58,405
I felt like one in a dream.

656
00:28:58,447 --> 00:29:00,365
That's who Sam wanted
from the get go.

657
00:29:00,407 --> 00:29:02,159
And he felt really
strongly about it.

658
00:29:02,201 --> 00:29:05,120
- [Peter] Hey, stop the bus!
-

659
00:29:05,162 --> 00:29:08,457
Sony were questioning
if he was the right fit.

660
00:29:08,498 --> 00:29:09,875
Don't even think about it.

661
00:29:09,917 --> 00:29:11,960
[Busch] He does seem
like a sidekick.

662
00:29:12,002 --> 00:29:15,172
The studio
was convinced that
for the franchise to succeed...

663
00:29:15,214 --> 00:29:17,090
They know it hasn't worked
at a bunch of different studios.

664
00:29:17,132 --> 00:29:21,345
...they'd need a household-name
heartthrob, not Tobey Maguire.

665
00:29:21,386 --> 00:29:23,430
Tobey wasn't
that well known.

666
00:29:23,472 --> 00:29:25,891
There's no featherweight
division here, small fry.

667
00:29:25,933 --> 00:29:28,018
I remember,
the studio really rebelled.

668
00:29:28,060 --> 00:29:30,479
They thought he didn't
look handsome enough.

669
00:29:30,521 --> 00:29:32,064
Virile enough.

670
00:29:32,105 --> 00:29:34,399
They were looking for someone
who just felt more macho.

671
00:29:34,441 --> 00:29:36,527
Because they didn't
understand the franchise.

672
00:29:36,568 --> 00:29:39,571
Raimi knew
who this character was.

673
00:29:39,613 --> 00:29:42,991
You gotta have that underdog
quality for Spider-Man.

674
00:29:44,993 --> 00:29:47,996
It had become clear
Tobey Maguire
could play Peter Parker.

675
00:29:48,038 --> 00:29:50,249
Uh, but was he Spider-Man?

676
00:29:53,043 --> 00:29:54,461
Nobody knew.

677
00:29:54,503 --> 00:29:56,505
It was a question
Sony would need answered

678
00:29:56,547 --> 00:29:58,590
before even
considering Maguire.

679
00:29:58,632 --> 00:30:02,344
The physicality of Spider-Man
is essentially an acrobat.

680
00:30:02,386 --> 00:30:05,264
So he has to be a strong,
buff kind of guy.

681
00:30:05,305 --> 00:30:07,724
But you have
this incredibly skinny kid.

682
00:30:07,766 --> 00:30:09,768
If you're putting up
$150 million,

683
00:30:09,810 --> 00:30:11,854
you want to see what the guy
looks like on screen.

684
00:30:11,895 --> 00:30:13,897
Which meant a screen test.

685
00:30:13,939 --> 00:30:16,775
Sam Raimi was suddenly tasked
with turning the actor
from Wonder Boys...

686
00:30:16,817 --> 00:30:18,485
Did I do anything bad?

687
00:30:18,527 --> 00:30:19,903
...into Spider-Man.

688
00:30:19,945 --> 00:30:21,738
[Saeta] Tobey had
to get into shape.

689
00:30:21,780 --> 00:30:24,283
To get, you know,
the ripped chest
and all of that good stuff.

690
00:30:24,324 --> 00:30:27,494
And he did a physical stunt test
for the executives.

691
00:30:27,536 --> 00:30:31,874
So we did this scene
from the movie where
these three thugs mug MJ.

692
00:30:31,915 --> 00:30:35,002
Teach you little manners here.

693
00:30:35,043 --> 00:30:37,045
[Habberstad] And out of nowhere,
Spider-Man had come.

694
00:30:37,087 --> 00:30:39,298
Get the out of here.

695
00:30:39,339 --> 00:30:40,299
So he did this fight scene.

696
00:30:46,638 --> 00:30:48,891
And all of a sudden
they go...

697
00:30:53,395 --> 00:30:57,191
Tobey, in that scene,
definitely looked like
a badass superhero dude.

698
00:30:57,941 --> 00:30:59,985
Yeah, big change.

699
00:31:00,027 --> 00:31:01,570
After that, and he got the job.

700
00:31:02,863 --> 00:31:05,616
Sam Raimi was right
to want Tobey Maguire

701
00:31:05,657 --> 00:31:07,576
'cause he was exactly
the franchise.

702
00:31:07,618 --> 00:31:09,494
Another
adaptation challenge

703
00:31:09,536 --> 00:31:13,582
was bringing Stan Lee
and Steve Ditko's
iconic costume to life...

704
00:31:13,624 --> 00:31:15,626
And all he has to do is turn
in his little blue tights.

705
00:31:15,667 --> 00:31:19,505
...as fans were expecting
more than Nicholas Hammond's
used tights.

706
00:31:19,546 --> 00:31:21,798
Spider-Man's suit
is a difficult one,

707
00:31:21,840 --> 00:31:24,301
[Hayden] That is a very intricate suit.

708
00:31:24,343 --> 00:31:26,428
With every little web
hand-glued on.

709
00:31:26,470 --> 00:31:29,723
But there was
a bigger concern looming over
the costume department.

710
00:31:29,765 --> 00:31:31,350
[Satriano] It was
not a comfortable suit,

711
00:31:31,391 --> 00:31:33,227
and it was very
difficult to get in.

712
00:31:33,268 --> 00:31:36,271
There was only one zipper
that came back here.

713
00:31:36,313 --> 00:31:38,482
He had to
put the whole thing over,

714
00:31:38,524 --> 00:31:41,235
get it all on with the mask
and zip it up.

715
00:31:41,276 --> 00:31:42,903
And that took about 20 minutes.

716
00:31:42,945 --> 00:31:45,489
And if you wanted
to get out of it quickly,
you're not going to.

717
00:31:45,531 --> 00:31:49,701
But comfort was
just the beginning of Tobey's
problems with the suit.

718
00:31:49,743 --> 00:31:51,370
[Saeta] He puts on
the headpiece.

719
00:31:52,538 --> 00:31:55,249
And he went nuts
'cause he's claustrophobic

720
00:31:55,290 --> 00:31:57,543
and he literally tore it off.

721
00:31:57,584 --> 00:32:00,587
You put an actor
who's claustrophobic
in a suit like that,

722
00:32:00,629 --> 00:32:02,089
it's a big problem.

723
00:32:02,130 --> 00:32:05,050
I remember Tobey just going,
"Oh, my God.

724
00:32:05,092 --> 00:32:06,969
"Can I take this
thing off for a while?"

725
00:32:07,010 --> 00:32:09,179
[Saeta] You would
think that the studio,
they might check

726
00:32:09,221 --> 00:32:12,015
to see if the actor
is claustrophobic, you know.

727
00:32:12,057 --> 00:32:15,853
Tobey
may have had anxiety,
but so did Peter Parker.

728
00:32:15,894 --> 00:32:19,940
Especially when in the presence
of Mary Jane Watson.

729
00:32:19,982 --> 00:32:23,193
Peter was always
less than in cool points
than MJ was.

730
00:32:23,235 --> 00:32:26,321
Initially, Sam Raimi offered
the role to Kate Hudson.

731
00:32:26,363 --> 00:32:30,325
But the actress had
already been committed
to star in The Four Feathers.

732
00:32:30,367 --> 00:32:33,328
You could have cast
a lot of people in that role.

733
00:32:33,370 --> 00:32:35,080
And while
Elizabeth Banks' audition

734
00:32:35,122 --> 00:32:36,540
didn't land her
the role of MJ...

735
00:32:36,582 --> 00:32:38,125
- Hi.
- Hi.

736
00:32:38,166 --> 00:32:40,961
...it did put her
in the offices
of the Daily Bugle,

737
00:32:41,003 --> 00:32:44,256
as J. Jonah Jameson's
assistant, Betty Brant.

738
00:32:44,298 --> 00:32:46,425
Welcome to the Daily Bugle.

739
00:32:46,466 --> 00:32:49,511
The coveted role of MJ
would go to Kirsten Dunst,

740
00:32:49,553 --> 00:32:52,556
hot on the heels of playing
another high school it girl

741
00:32:52,598 --> 00:32:54,558
in the runaway hit Bring It On.

742
00:32:54,600 --> 00:32:57,686
This is not a democracy,
it's a cheer-ocracy.

743
00:32:57,728 --> 00:32:59,563
For the role
of Peter's best friend,

744
00:32:59,605 --> 00:33:02,274
Sony turned to the cast
of Freaks and Geeks,

745
00:33:02,316 --> 00:33:06,195
snagging up and coming
actor James Franco
to play Harry Osborn.

746
00:33:06,236 --> 00:33:07,779
- Leave him alone.
- Or what?

747
00:33:07,821 --> 00:33:09,823
Or his father will fire
your father.

748
00:33:11,700 --> 00:33:14,995
But casting Harry's father,
also known as the Green Goblin,

749
00:33:15,037 --> 00:33:16,955
would prove
much more difficult.

750
00:33:16,997 --> 00:33:19,750
Sony wanted to cast Nick Cage
as the Green Goblin.

751
00:33:19,791 --> 00:33:21,460
You make me sick.

752
00:33:21,502 --> 00:33:24,379
Nick Cage really
wanted to be part of
the comic book movie world.

753
00:33:24,421 --> 00:33:28,217
Yeah, I mean, you were saying
it'll feel a little looser
the more I wear it.

754
00:33:28,258 --> 00:33:31,553
Nicolas Cage
was the first choice
for the Green Goblin,

755
00:33:31,595 --> 00:33:33,972
but instead, Cage opted
to make Adaptation

756
00:33:34,014 --> 00:33:36,642
while holding out hope
for a Superman film.

757
00:33:36,683 --> 00:33:38,727
John Malkovich
was offered the part.

758
00:33:38,769 --> 00:33:42,731
But just before
signing the dotted line,
Malkovich backed out.

759
00:33:42,773 --> 00:33:44,441
Sometimes it just
doesn't come together.

760
00:33:44,483 --> 00:33:46,193
You know, sending Sony
back to the drawing board.

761
00:33:46,235 --> 00:33:49,571
While Sam Raimi struggled
to find his Green Goblin,

762
00:33:49,613 --> 00:33:52,908
the effects team struggled
with the goblin's
animatronic mask.

763
00:33:52,950 --> 00:33:57,412
There's whole archives
of, like, iterations
of the Goblin mask.

764
00:33:57,454 --> 00:33:59,039
They had this puppeteer one.

765
00:33:59,081 --> 00:34:02,751
His eyebrows articulated
and his lips snarled
and everything.

766
00:34:02,793 --> 00:34:04,670
That's a fine line to walk

767
00:34:04,711 --> 00:34:07,756
because you're in
a live-action environment

768
00:34:07,798 --> 00:34:10,092
and you don't want it
to look cartoon-like.

769
00:34:10,133 --> 00:34:13,344
[Hayden] I think
at the end of the day,
it was hard to sell the notion

770
00:34:13,387 --> 00:34:16,849
that he put on a mask
and that it came
to life like that.

771
00:34:16,890 --> 00:34:18,600
[Green Goblin] Here's the real truth.

772
00:34:18,642 --> 00:34:20,811
And just nothing would work.

773
00:34:20,853 --> 00:34:22,855
After trying
the animatronic head,

774
00:34:22,896 --> 00:34:26,149
they went in this
sort of battle mask look

775
00:34:26,190 --> 00:34:27,401
that wasn't as cool.

776
00:34:27,442 --> 00:34:29,777
But the Green Goblin
helmet, as it stood,

777
00:34:29,820 --> 00:34:32,781
it did work as something
that he put on
and became a character.

778
00:34:32,823 --> 00:34:34,867
The Green Goblin's
mask had been completed

779
00:34:34,908 --> 00:34:36,994
long before the role
had been cast.

780
00:34:37,077 --> 00:34:42,123
And Sony grew desperate
to find an actor worthy of
playing Spider-Man's great foe.

781
00:34:46,545 --> 00:34:48,589
Sony was
on the hunt for a mad man,

782
00:34:48,630 --> 00:34:51,133
and after a few
close calls in casting,

783
00:34:51,175 --> 00:34:54,219
Sony finally found
their unhinged man.

784
00:34:54,261 --> 00:34:55,469
Me.

785
00:34:55,512 --> 00:34:59,099
The Green Goblin
is a little crazy.

786
00:34:59,141 --> 00:35:01,476
Willem Dafoe does crazy
pretty good.

787
00:35:01,518 --> 00:35:03,770
...we got nothing.
Nothing. Nothing. Fuck!

788
00:35:03,812 --> 00:35:07,357
Willem Dafoe
played Green Goblin
as an absolute madman.

789
00:35:07,983 --> 00:35:09,401
We killed them.

790
00:35:10,277 --> 00:35:12,487
- We?
- Remember?

791
00:35:12,529 --> 00:35:15,199
Even when he's not trying,
I don't know
what he's capable of.

792
00:35:15,239 --> 00:35:17,576
Willem Dafoe scares me.

793
00:35:17,618 --> 00:35:19,661
You know how much I sacrificed?

794
00:35:19,703 --> 00:35:21,538
I'd watch that guy
read Chinese menus,

795
00:35:23,290 --> 00:35:24,833
He's terrifying.

796
00:35:24,875 --> 00:35:27,210
You know, just stop,
Willem Dafoe.
You're drunk. Go home.

797
00:35:27,252 --> 00:35:30,714
[Green Goblin] I could squash you like a bug.

798
00:35:30,756 --> 00:35:35,802
The mask, Willem Dafoe said,
it made him feel safe

799
00:35:35,844 --> 00:35:38,096
in going really big.

800
00:35:38,138 --> 00:35:40,224
[Green Goblin] Impressive!

801
00:35:40,265 --> 00:35:41,517
As production began,

802
00:35:41,558 --> 00:35:44,268
Sony had over a decade
invested in the film.

803
00:35:44,311 --> 00:35:46,897
The troubled studio
needed the film to work.

804
00:35:46,939 --> 00:35:50,359
Which resulted in
Sony questioning
Sam Raimi's decisions

805
00:35:50,400 --> 00:35:52,361
every step along the way.

806
00:35:52,402 --> 00:35:53,820
He wanted to do a bright film.

807
00:35:53,862 --> 00:35:56,989
He didn't want to do
something cynical and dark

808
00:35:57,032 --> 00:35:58,867
But
cynical and dark was in.

809
00:35:58,909 --> 00:36:01,119
I'm through
doing Hell's dirty work.

810
00:36:01,161 --> 00:36:03,121
Macabre
comic book adaptations

811
00:36:03,163 --> 00:36:05,123
had proven to be
a successful formula.

812
00:36:05,165 --> 00:36:07,960
But Raimi chose to swim
against the stream.

813
00:36:08,001 --> 00:36:10,420
It was just a really fun
kind of playful tone.

814
00:36:10,462 --> 00:36:12,297
- Bye, guys.
- [May] You haven't
eaten anything.

815
00:36:12,339 --> 00:36:13,966
- Have you got your lunch money?
- [Peter] Yeah, I got it.

816
00:36:14,007 --> 00:36:16,802
The mood of the film,
it was kind of trying to keep it

817
00:36:16,844 --> 00:36:19,847
as natural and as simple
as possible at the beginning.

818
00:36:19,888 --> 00:36:21,348
Peter Parker at home.

819
00:36:21,390 --> 00:36:22,724
Teenagers.

820
00:36:22,766 --> 00:36:24,643
It was enough
to make Sony question

821
00:36:24,685 --> 00:36:27,896
if Sam Raimi was even trying
to make a superhero film.

822
00:36:27,938 --> 00:36:29,064
What's your name, kid?

823
00:36:29,106 --> 00:36:30,482
[Peter] The Human Spider.

824
00:36:30,524 --> 00:36:32,234
First day of shooting,
we did the fight scene.

825
00:36:34,319 --> 00:36:37,614
We spent a substantial amount
of rigging prep and rehearsed

826
00:36:37,656 --> 00:36:40,158
to get that dialed in
just right.

827
00:36:40,200 --> 00:36:41,493
1,200 extras.

828
00:36:41,535 --> 00:36:42,995
What are you doing up there?

829
00:36:43,036 --> 00:36:45,080
Sam Raimi
filmed the entire match

830
00:36:45,122 --> 00:36:47,498
using practical effects.

831
00:36:47,541 --> 00:36:51,003
I mean, so much of it
was just so perfectly achieved.

832
00:36:53,380 --> 00:36:54,882
As production pushed onward,

833
00:36:54,922 --> 00:36:58,802
Sam Raimi had every department
asking themselves one question.

834
00:36:58,844 --> 00:37:00,429
"How can this be shot?"

835
00:37:00,469 --> 00:37:01,513
- Practical.
- Practical.

836
00:37:01,555 --> 00:37:02,764
- Practical.
- Practical.

837
00:37:02,806 --> 00:37:03,891
- Practical.
- Practical.

838
00:37:03,931 --> 00:37:07,728
Three, two, one, go.

839
00:37:07,768 --> 00:37:10,606
We did a lot of things in camera
that were a lot of fun.

840
00:37:10,647 --> 00:37:12,774
But the director's hesitation
to take advantage

841
00:37:12,815 --> 00:37:16,361
of the latest digital advances
became a concern
for the studio.

842
00:37:16,402 --> 00:37:18,488
I don't think
the studio agreed with it.

843
00:37:18,530 --> 00:37:21,533
So how did they
make the wall-crawler
crawl up a wall?

844
00:37:21,575 --> 00:37:25,454
We did not put
Tobey Maguire or stuntman
on the side of a building.

845
00:37:27,915 --> 00:37:31,126
Fans had already seen
how well that turned out.

846
00:37:31,168 --> 00:37:34,505
[Saeta] So what we did was
they built the wall flat,

847
00:37:34,546 --> 00:37:39,009
and the camera was
turned sideways so that it
looked like he was going up.

848
00:37:39,051 --> 00:37:42,137
It was almost embarrassing
of how simple it was.

849
00:37:42,179 --> 00:37:44,473
But a sideways camera
can only do so much

850
00:37:44,515 --> 00:37:47,017
as the shots became
more and more difficult,

851
00:37:47,059 --> 00:37:48,643
especially for Tobey.

852
00:37:48,685 --> 00:37:50,854
[Burgess] Tobey had to do
a lot of physical things

853
00:37:50,896 --> 00:37:55,025
where he literally had to be
cabled to ceilings.

854
00:37:55,067 --> 00:37:56,527
Willem Dafoe comes over.

855
00:37:56,568 --> 00:37:58,862
Now, where is Peter?

856
00:37:58,904 --> 00:38:01,031
[Burgess] He senses
something's not right.

857
00:38:01,073 --> 00:38:05,410
And the camera reveals
that Tobey is literally
stuck to the ceiling

858
00:38:05,452 --> 00:38:07,036
in a very
uncomfortable position,

859
00:38:07,079 --> 00:38:09,248
and acting,
and playing the part.

860
00:38:09,289 --> 00:38:11,959
While
some practical effects
relied on old tricks...

861
00:38:12,000 --> 00:38:14,169
Stale is a better
adjective, Robin.

862
00:38:14,210 --> 00:38:16,880
...some techniques
required innovation.

863
00:38:16,922 --> 00:38:19,424
[Saeta] The scene where
his eyesight comes back.

864
00:38:19,466 --> 00:38:21,093
He has his glasses on.

865
00:38:21,134 --> 00:38:23,303
He takes them off.
He puts them back on.

866
00:38:23,344 --> 00:38:25,639
We created the illusion
that you're looking
in the mirror

867
00:38:25,681 --> 00:38:27,599
and he's taking
his glasses on and off.

868
00:38:27,641 --> 00:38:30,018
So I had extra large
glasses made

869
00:38:30,060 --> 00:38:31,812
and I put them over
the lens of the camera

870
00:38:31,854 --> 00:38:33,438
and so I would
hold the glasses

871
00:38:33,480 --> 00:38:36,065
and I would match Tobey
with the glasses, like this.

872
00:38:36,108 --> 00:38:37,943
And he's looking in the mirror
and he's seeing the reflection.

873
00:38:37,985 --> 00:38:40,404
But he's really
looking at the camera
and he's going like this.

874
00:38:40,445 --> 00:38:41,905
Weird.

875
00:38:41,947 --> 00:38:44,658
But practical
didn't always mean simple.

876
00:38:44,700 --> 00:38:47,327
One of the producers asked me
to rework a sequence.

877
00:38:47,369 --> 00:38:51,290
Sam had MJ slipping
and going up in the air,

878
00:38:51,331 --> 00:38:52,875
and Spider-Man was
gonna catch her.

879
00:38:52,916 --> 00:38:55,460
I didn't really love that idea
because what were we saying?

880
00:38:55,502 --> 00:38:57,546
That MJ was klutzy?

881
00:38:57,588 --> 00:39:00,507
So I had come up with this idea
that some kids roughhousing
at one of the tables

882
00:39:00,549 --> 00:39:03,343
bump her
and send her tray
flying into the air.

883
00:39:03,385 --> 00:39:05,596
And then Peter would spin around
and catch the tray.

884
00:39:05,637 --> 00:39:08,806
And then we would have
all of the items go
boom, boom, boom, boom, boom.

885
00:39:08,849 --> 00:39:12,018
And that was something
that would be
a lot quicker to film

886
00:39:12,060 --> 00:39:14,521
than putting your lead actress
in a stunt harness.

887
00:39:14,563 --> 00:39:17,649
But Sam Raimi
wasn't interested
in a simple plan.

888
00:39:17,690 --> 00:39:22,321
Sam absolutely loved that idea,
and he said, "This is great.
We'll do that, too."

889
00:39:22,362 --> 00:39:26,116
And with that,
Doug Lefler's genius
became his undoing.

890
00:39:26,158 --> 00:39:30,370
Instead of making the scene
something that could be
shot within the time allotted,

891
00:39:30,411 --> 00:39:33,873
I guaranteed that it would
never be shot
within the time allotted.

892
00:39:33,916 --> 00:39:35,501
The pressure
for Doug Lefler

893
00:39:35,542 --> 00:39:38,170
to pull off
the cafeteria stunt
was doubled,

894
00:39:38,212 --> 00:39:41,256
thanks to a growing number
of lurking Sony executives

895
00:39:41,297 --> 00:39:44,009
looking to build a case
for firing Sam Raimi.

896
00:39:48,555 --> 00:39:51,183
After creating
Spider-Man's iconic kiss,

897
00:39:51,225 --> 00:39:54,268
Doug Lefler had pitched
another trailer-worthy moment.

898
00:39:57,189 --> 00:40:01,193
Spider-Man, you know,
gallantly slides over,
catches the girl,

899
00:40:01,235 --> 00:40:03,654
grabs the tray, and catches
all the food on the tray.

900
00:40:03,695 --> 00:40:05,739
Only one question remained.

901
00:40:05,781 --> 00:40:07,074
[Burgess] How are we gonna do it?

902
00:40:07,114 --> 00:40:10,744
We ended up putting a magnet
in the tray itself

903
00:40:10,786 --> 00:40:15,916
and then all the food items,
so they would stick to the tray.

904
00:40:15,958 --> 00:40:18,585
When she slipped,
I under cranked the camera

905
00:40:18,627 --> 00:40:23,006
so that everything
was in sped up motion,
then the catch

906
00:40:23,047 --> 00:40:26,009
with the effects man
just out of frame
dropping food onto the tray.

907
00:40:26,051 --> 00:40:27,719
Bup, bup, bup, bup.
And there he is.

908
00:40:27,761 --> 00:40:30,305
You know, he's got the girl
and the tray and all of that.

909
00:40:30,347 --> 00:40:31,556
Great reflexes.

910
00:40:31,598 --> 00:40:33,851
And then crank the camera
back up to 24 frames

911
00:40:33,892 --> 00:40:35,686
for the dialogue
to finish the scene.

912
00:40:35,727 --> 00:40:37,855
It took all day
to pull that shot off.

913
00:40:37,896 --> 00:40:42,776
And by "a day",
Don means 156 takes.

914
00:40:45,070 --> 00:40:46,280
Wow.

915
00:40:46,321 --> 00:40:48,073
And the shot, I think,
holds up to this day.

916
00:40:48,114 --> 00:40:49,366
I think it still
works pretty well.

917
00:40:49,408 --> 00:40:51,034
- Thanks.
- No problem.

918
00:40:51,076 --> 00:40:54,036
The scene
was a triumph
for the film and Doug,

919
00:40:54,079 --> 00:40:57,082
who Sam would begin
to rely more and more on.

920
00:40:57,123 --> 00:40:59,126
[Satriano] Doug Lefler
was very involved

921
00:40:59,168 --> 00:41:02,171
in designing the sequences
with Sam and drawing them.

922
00:41:02,212 --> 00:41:05,799
So Sam then wanted to give him
an opportunity to direct.

923
00:41:05,841 --> 00:41:08,886
A lot of the stuff
that I ended up directing

924
00:41:08,927 --> 00:41:12,764
was the montage
of Spider-Man first
discovering his powers.

925
00:41:12,806 --> 00:41:14,933
The robbery at the Korean deli.

926
00:41:17,102 --> 00:41:18,520
There's a few
muggings in there.

927
00:41:21,231 --> 00:41:22,733
The armored car break in.

928
00:41:23,859 --> 00:41:25,569
For the armored car robbery,

929
00:41:25,611 --> 00:41:27,905
Doug knew practical effects
wouldn't be enough...

930
00:41:27,946 --> 00:41:29,156
Watch the street.

931
00:41:29,198 --> 00:41:31,575
...and it was time
to take Spidey digital.

932
00:41:31,617 --> 00:41:34,244
[Lefler] We have one shot
where Spider-Man takes out

933
00:41:34,286 --> 00:41:36,788
four or five guys
in the single shot.

934
00:41:36,830 --> 00:41:38,540
Except Spider-Man is not
actually in that shot

935
00:41:38,582 --> 00:41:40,042
or he wasn't in that shot
when we filmed it.

936
00:41:40,083 --> 00:41:42,085
The plan
was to use real actors,

937
00:41:42,127 --> 00:41:45,047
then add a computer-generated
Spidey in post.

938
00:41:45,088 --> 00:41:49,968
Given that you had
to break the reality
of the rules of physics,

939
00:41:50,010 --> 00:41:56,058
he needed a certain
level of technology
to be able to pull this off.

940
00:41:56,099 --> 00:41:59,102
[Bottegoni] Creating
a digital double for Spider-Man

941
00:41:59,143 --> 00:42:01,647
was actually not a small feat
at that point in time.

942
00:42:01,688 --> 00:42:03,940
[Lefler] We had to work
at every bit of action,

943
00:42:03,982 --> 00:42:06,193
and they timed it with
all the stunt guys on wires,

944
00:42:06,235 --> 00:42:08,027
getting knocked left
and right and pulled,

945
00:42:08,070 --> 00:42:10,197
and they had to all,
you know, react.

946
00:42:10,239 --> 00:42:13,242
But it was a very difficult
thing to coordinate.

947
00:42:13,283 --> 00:42:15,536
Unfortunately,
not every executive

948
00:42:15,577 --> 00:42:17,955
could wrap their head
around the emerging technology.

949
00:42:17,996 --> 00:42:21,375
Executives at the studio
were really upset
when they saw it,

950
00:42:21,416 --> 00:42:24,002
because they couldn't figure out
why all these stuntmen

951
00:42:24,044 --> 00:42:26,213
were just standing there
and then getting flung around.

952
00:42:26,255 --> 00:42:27,840
And there was no Spider-Man
in the shot.

953
00:42:28,382 --> 00:42:30,133
They fired me.

954
00:42:30,175 --> 00:42:31,718
They said they needed
to get somebody

955
00:42:31,760 --> 00:42:33,971
that understood
how to do action.

956
00:42:34,012 --> 00:42:37,975
I got a call from Laura Ziskin
saying, "This isn't about you.

957
00:42:38,016 --> 00:42:40,727
"The studio is trying
to control Sam.
They can't fire Sam.

958
00:42:40,768 --> 00:42:43,063
"So they shot the person
standing next to him."

959
00:42:43,105 --> 00:42:45,815
With shots fired,
along with Doug,

960
00:42:45,858 --> 00:42:48,485
Sony had sent
Sam Raimi a message.

961
00:42:48,527 --> 00:42:51,780
[Lefler] A lot of times
when people got hired
to make comic book movies,

962
00:42:51,822 --> 00:42:54,324
they were trying to figure out
how to make a comic book film

963
00:42:54,366 --> 00:42:56,535
that really wasn't
a comic book film.

964
00:42:56,577 --> 00:42:58,453
Sam wanted to make
a comic book film.

965
00:42:58,495 --> 00:43:03,166
He really did want
to do something that
was bright and colorful.

966
00:43:03,208 --> 00:43:05,460
Sam may
have seen the film
as bright and colorful,

967
00:43:05,502 --> 00:43:08,338
but Sony had
a different interpretation.

968
00:43:08,380 --> 00:43:11,341
The studio was worried
that it would look
too much like a cartoon.

969
00:43:11,383 --> 00:43:14,844
And Sony's fears
were about to be confirmed.

970
00:43:14,887 --> 00:43:18,223
An image of Willem Dafoe
from a battle scene

971
00:43:18,265 --> 00:43:20,809
with the balloons,
leaked onto the Internet.

972
00:43:20,851 --> 00:43:22,477
The leak
turned the Internet

973
00:43:22,518 --> 00:43:25,355
into an unintentional
focus group for Sony

974
00:43:25,397 --> 00:43:27,940
as fans took to MySpace,
message boards,

975
00:43:27,983 --> 00:43:31,236
and comments sections
to share their thoughts.

976
00:43:31,277 --> 00:43:34,614
People were saying, "Anyone
involved with the Green Goblin
costume should be shot."


